Product testing with consumers for research guidance

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Product testing with consumers for research guidance / Louise S. Wu, editor

Format:

Book

Published:

Philadelphia, PA : American Society for Testing and Materials, c1989

Description:

90 p. ; 23 cm

Series:

ASTM special technical publication ; 1035 <BA00068096>

Authors:

ISBN:

9780803112568 [0803112564]

NCID:

BA07227336

Holding items in this series

Full Text

Holdings

Other editions or volumes

Product testing with consumers for research guidance : special consumer groups, second volume
Louise S. Wu and Ayn D. Gelinas, editors , American Society for Testing and Materials , c1992

Bibliography Details

Note:	"ASTM publication code number (PCN) 04-010350-36"--T.p. verso Papers presented at a symposium held in Baltimore, Md. on 17 May 1988 and sponsored by ASTM Committee E-18 on Sensory Evaluation of Materials and Products ... [et al.] Includes bibliographies and indexes
Subject:	Commercial products--Testing--Congresses; Consumers' preferences--Congresses; Marketing research--Congresses; New products--Congresses
Language:	English

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