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Preface

The Entrepreneurial Economy / Introduction：

The Practice of Innovation / I.：

Systematic Entrepreneurship / 1.：

Purposeful Innovation and the Seven Sources for Innovative Opportunity / 2.：

Source: The Unexpected / 3.：

Source: Incongruities / 4.：

Source: Process Need / 5.：

Source: Industry and Market Structures / 6.：

Source: Demographics / 7.：

Source: Changes in Perception / 8.：

Source: New Knowledge / 9.：

The Bright Idea / 10.：

Principles of Innovation / 11.：

The Practice of Entrepreneurship / II.：

Entrepreneurial Management / 12.：

The Entrepreneurial Business / 13.：

Entrepreneurship in the Service Institution / 14.：

The New Venture / 15.：

Entrepreneurial Strategies / III.：

"Fustest with the Mostest" / 16.：

"Hit Them Where They Ain't" / 17.：

Ecological Niches / 18.：

Changing Values and Characteristics / 19.：

The Entrepreneurial Society / Conclusion：